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Denim Run LA
Sponsorship Opportunities
Location: Los Angeles, CA Status: Inaugural Event Produced by: Generic Events
About the Denim Run LA
The Denim Run LA is a powerful, community-driven race experience bringing together movement, advocacy, and wellness in support of sexual assault survivors. As the inaugural Denim Run in Los Angeles, this event sets the tone for a nationwide series—combining athletic participation with meaningful social impact.
Participants of all ages and abilities are invited to come together for a day that includes a Kids Run, a 5K Run/Walk, and a vibrant Wellness Festival that fosters healing, education, and community connection.
Event Components
Kids Run
A fun, 1K run designed to introduce children to movement, confidence, and community—while modeling values of respect and empowerment.
5K Run / Walk
An accessible, non-competitive 5K welcoming runners, walkers, families, and first-time participants. Denim is encouraged as a symbol of solidarity, but comfort always comes first.
Wellness Festival
Following the race, participants and spectators are invited to enjoy a Wellness Festival featuring:
- Wellness brands and local businesses
- Survivor-centered nonprofits
- Interactive experiences and activities
- Community gathering and celebration
The festival creates a space where sponsors can engage meaningfully with attendees in a positive, values-aligned environment.
Why Sponsor the Denim Run LA?
Sponsoring Denim Run LA aligns your brand with:
- Survivor advocacy and social impact
- Health, wellness, and community engagement
- An inaugural event with national growth potential
- Authentic storytelling and cause-driven visibility
This is more than a race—it’s a movement.
Professional Event Production
The Denim Run LA is proudly produced by Generic Events, an experienced event production company dedicated to delivering high-quality, safe, and memorable endurance and community events.
Our production partners bring proven expertise in:
- Large-scale race logistics
- Participant experience
- Sponsor integration
- Community and charity-focused events
Sponsors can trust that Denim Run LA will be professionally managed with attention to detail, athlete experience, and brand presentation.
Audience & Reach
The Denim Run LA attracts a diverse, engaged audience including:
- Runners and walkers of all ages
- Families and children
- College students and young professionals
- Survivor advocates and nonprofit supporters
- Wellness-focused consumers
This audience is deeply values-driven and highly engaged—making sponsorship both impactful and meaningful.
Marketing & Brand Visibility
Sponsors benefit from a multi-channel marketing approach, including:
- Event website and registration platform visibility
- Social media promotion and storytelling
- Digital race guide inclusion
- On-site signage and activation opportunities
- Wellness Festival booth presence (select tiers)
Custom sponsorship packages are available to ensure authentic alignment between your brand and the Denim Run mission.
Sponsorship Opportunities
We offer a range of sponsorship levels, including:
- Presenting Sponsor
- Kids Run Sponsors
- 5K Run/Walk Sponsors
- Wellness Festival Sponsors
- In-kind and product partnerships
Each package can be tailored to meet your marketing goals while maximizing community impact.
Join Us
By sponsoring the inaugural Denim Run LA, your brand becomes part of a growing national movement—one that believes healing happens in community and that real change starts when people show up.
